• TBCC 2019 Smash Brothers, Segmentation & Strategy: Panel Recap

    This Panel was held on: Friday, August 2, 2019 at 7:30 PM – 8:30 PM During the Tampa Bay Comic Convention 2019, held at the Tampa Convention Center. The Panelists were: Tom Ferrara (@pancake_analytics) , Kalyn Hundley (@kehundley08), Andy Polak (@polak_andy) I want to take a quick moment to discuss the panelists.  I love giving…


  • Recipe 014: Smash Brothers Main Selection

    In this recipe I’d like you to chow down on a Smash Brother analytical approach to selecting your main character.  The approach I’m going to introduce you puts an emphasis on what makes a character unique.   Before I start diving into the Smash Brothers data, let’s discuss the k-means clustering approach.  A k-means helps…


  • Recipe: 004 A Data Driven Approach During the NBA Pace and Space Era

    The format of this post will be slightly different from previous recipes.  Think of this as a yelp review, I’ll be going sharing the paper I presented during the SESUG 2018 SAS Conference.  This will be wordy than usual, but I will start with the recipe card per usual and then we’ll dive deep into…